Sparkasse Ostprignitz-Ruppin is a modern credit institution based in Neuruppin. As the regional market leader, it offers financial services for private individuals, companies and institutions throughout the district.
We were entrusted with the conception, design and production of the annual report.
However, the days when an annual report served purely to report key figures are long gone. We have turned this realisation into a concept.
The annual report we designed is more of a promotional image brochure - with authentic stories from the present and clear messages for future plans.
The important financial and product topics are vividly told with stories from customers' everyday lives and presented in a true-to-life way with magazine-style photos.
The whole thing works without models, without catalogue photos and yet has a contemporary, modern look.
Brochures with relevance for the entire current financial year are produced for customers, decision-makers in companies, local authorities and committees as well as the editorial offices of the media.